Services
Content Editing & Writing
I create authentic content that moves beyond sound bites and AI. I focus on crafting people-centric content that represents who you are and the work that you do. Through traditional long-form articles, social media, blogs, and print and web content, my goal is to empower people and organizations to communicate their authenticity in ways that lead to meaningful connections with their audiences.
Portfolio
Carroll Magazine
“After-Easter Egg Dishes”
April/May 2024
Baltimore Style
“Craft: Ukrainian Easter Eggs”
April/May 2023
Baltimore Style
“A Tribute in Topiary”
September 2021
Washington Family
July 2022
Business Content
Business Content
Community, Travel, and Tourism Content
“4 Amazing Camping Spots Around Virden, IL”
“4 Recommended Places to Enjoy Brunch Near Aurora, Illinois”
“4 Restaurants You Need to Visit in Virden, IL”
“5 Fishing Spots in the Northwood Area”
“Best Pizza Restaurants in Downers Grove, IL”
“Creepy Myths and Urban Legends of Nevada”
“Discover the Most Nature-Focused Spots Around Westmont, IL”
“Following the Fort Worth Arts Scene”
“North Dakota’s Wonderful Wildlife”
“Our 4 Favorite Restaurants in Lakota, North Dakota”
“The Best Things About Living in Orange County”
“The Best Ways to Use the Chicago Public Library”
“Top Burger Spots in Louisville, Kentucky”
“Top Restaurants in South Bend, IN”
“Top Sports Teams in Louisville, KY”
“US Mint Locations History Past and Present”
“Visit the Downtown Plano Arts District”
“Wedding Venues in Northwest Indiana”
Lifestyle Content
“6 Things Every Car Owner Should Know”
“7 Tips for Roommate Conflict Resolution”
“7 Ways for Bike Commuters to Stay Safe”
“10 Things to Never Put in Your Dishwasher”
“All You Need to Know About Water Heaters”
“How Many Pizzas Should I Order?”
“How Long Does It Take to Remodel a Bathroom?”
“How Long Does Snail Mail Take to Arrive?”
“How to Decide on a Bathroom Style”
“How to Maximize Your Car’s Trade-in Value”
“Ram vs Dodge – Is RAM still Dodge? Why did they split?
“The Top 10 Best-Rated Home Appliances of 2020”
“What Are the Signs That Your Car Needs a Brake Tuneup?”
“What Are the Standard Bathroom Vanity Sizes and Dimensions?”
“What Do You Do With Appliances That Don’t Work?”
“What Influences Gold Prices?”
“What Questions Should I Ask a College Admissions Counselor?
“When to Mail Christmas Cards”
“When to Send Thank You Cards”
Business Content
Community, Travel, and Tourism Content
“4 Amazing Camping Spots Around Virden, IL”
“4 Recommended Places to Enjoy Brunch Near Aurora, Illinois”
“4 Restaurants You Need to Visit in Virden, IL”
“5 Fishing Spots in the Northwood Area”
“Best Pizza Restaurants in Downers Grove, IL”
“Creepy Myths and Urban Legends of Nevada”
“Discover the Most Nature-Focused Spots Around Westmont, IL”
“Following the Fort Worth Arts Scene”
“North Dakota’s Wonderful Wildlife”
“Our 4 Favorite Restaurants in Lakota, North Dakota”
“The Best Things About Living in Orange County”
“The Best Ways to Use the Chicago Public Library”
“Top Burger Spots in Louisville, Kentucky”
“Top Restaurants in South Bend, IN”
“Top Sports Teams in Louisville, KY”
“US Mint Locations History Past and Present”
“Visit the Downtown Plano Arts District”
“Wedding Venues in Northwest Indiana”
Lifestyle Content
“6 Things Every Car Owner Should Know”
“7 Tips for Roommate Conflict Resolution”
“7 Ways for Bike Commuters to Stay Safe”
“10 Things to Never Put in Your Dishwasher”
“All You Need to Know About Water Heaters”
“How Many Pizzas Should I Order?”
“How Long Does It Take to Remodel a Bathroom?”
“How Long Does Snail Mail Take to Arrive?”
“How to Decide on a Bathroom Style”
“How to Maximize Your Car’s Trade-in Value”
“Ram vs Dodge – Is RAM still Dodge? Why did they split?
“The Top 10 Best-Rated Home Appliances of 2020”
“What Are the Signs That Your Car Needs a Brake Tuneup?”
“What Are the Standard Bathroom Vanity Sizes and Dimensions?”
“What Do You Do With Appliances That Don’t Work?”
“What Influences Gold Prices?”
“What Questions Should I Ask a College Admissions Counselor?
“When to Mail Christmas Cards”
“When to Send Thank You Cards”
Marketing Consulting & Content Strategy
I believe that marketing consulting and content strategy work needs to have a personal touch. There is no one-size-fits-all formula that can be applied to every individual, for every individual situation. I have a diverse background working for marketing agencies and nonprofit organizations serving a diverse range of small businesses, entrepreneurs, and mid-size corporations in the lifestyle and professional services industries. Thanks to this background, I am able to offer outside-the-box marketing approaches that will allow you to develop compelling pieces of content that amplify your message to your target audience.
Brand Strategy Plan for Smith, Mayer & Liddle
(now Smith Wealth Advisory Group) | York, Pennsylvania
Public Relations Support
Sharing the voice and vision of your organization or small business can seem daunting if you’re trying to do it all yourself. Working together, we can identify strategies to reach media sources with your story and cultivate connections with your clients and customers that allow your authenticity to shine through in a crowded media marketplace.
Achievements & Opportunities in the City of York